Julieth Njau is a lecturer in the Department of Marketing and Enterprise Management, Moshi Co-Operative University. Julieth Njau has awarded her MBA Degree, specialized in Marketing from Mzumbe University. Prior to her MBA Degree, She attended the University of Dar-es-Salaam for her Bachelor degree of arts in Education (BA.Ed). Before serving in the current position, she worked as an assistant lecturer in the same department. Her research interests and teaching focus on Marketing management, Strategic marketing, pricing with a specific focus on pricing strategies and pricing decisions, Marketing of agricultural products, International marketing, Contemporary issues in marketing and Entrepreneurship. Her experience of administrative and field works incudes duties such as: Research supervision and Field-practical Coordination for undergraduate students.